Altos Tequila: Lazy Margs - Lusia Dal Din
Brand
Date
Dec 2024
Description
Altos Tequila introduces a series of cocktail tutorials for the Lazy Margs project, featuring Lusia Dal Din. The campaign focuses on simplified mixology, guiding the viewer through the preparation of a classic margarita within a domestic kitchen setting. Produced by Emotive, the live-action technique emphasizes a clean aesthetic, utilizing natural indoor lighting to highlight the process. The series captures a conversational approach to beverage education, documenting the interaction between the presenter and the viewer while showcasing the product in a familiar, accessible environment.
Style
Vertical, Commercial, playful, Clean
Techniques
Natural light
Industries
Color
Cobalt
Pure White
Background
Living Room
Context
Advertising Campaign, Social Media / Short Form Video
Associated creatives
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