Alo: Winter 2025 Collection
Brand
Date
Dec 2025
Description
The Alo Winter 2025 collection campaign leans into a formal, atmospheric aesthetic for the sportswear brand. The imagery positions the latest apparel against an ornate, candlelight-filled interior setting. Featuring models Adut Akech and Lara Stone, the campaign highlights the brand's shift toward high-fashion styling. The execution utilises a moody, warm lighting palette and flash photography to define the collection's silhouettes.
Style
Warm, Editorial, Vertical
Techniques
Natural light
Context
Advertising Campaign
Associated creatives
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