Alo Atelier launches a new campaign featuring models Behati Prinsloo and Candice Swanepoel. Directed by Chevy Tyler, the project highlights the brand's latest apparel collection through a coastal lens, capturing the range against the backdrop of a yacht deck and hotel entrance.
The film leans into a cinematic aesthetic, utilizing natural light to frame the movement of the leisure and athletic garments. The production moves between candid poses and curated scenes, emphasizing a clean, high-fashion visual identity.
