Alo: Alo Atelier
Brand
Date
Jun 2026
Description
Alo Atelier launches a new campaign featuring models Behati Prinsloo and Candice Swanepoel. Directed by Chevy Tyler, the project highlights the brand's latest apparel collection through a coastal lens, capturing the range against the backdrop of a yacht deck and hotel entrance. The film leans into a cinematic aesthetic, utilizing natural light to frame the movement of the leisure and athletic garments. The production moves between candid poses and curated scenes, emphasizing a clean, high-fashion visual identity.
Style
Vertical, Cinematic, Clean
Techniques
Natural light
Industries
Sportswear
Color
Blush
Jet Black
Background
Bridge
Context
Advertising Campaign
Associated creatives
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