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All Saints

Allsaints Festival Season Summer 2025
Date

Aug 2025

Description

AllSaints captures a distinct summer aesthetic for their Festival Season Summer 2025 campaign. Photographed by Cara Johnson, the series moves between urban architecture and coastal landscapes to highlight the brand's latest seasonal apparel, featuring model Vitoria Mota. The imagery channels a relaxed, contemporary mood through the use of natural light and golden hour warmth. Technical execution leans into editorial styles, ranging from clean, sunlit city street portraiture to high-contrast night photography using flash to define textures and silhouettes.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

High Street Fashion

Color
Jet Black
Context

Advertising Campaign

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