All Saints
Allsaints Festival Season Summer 2025











Brand
Date
Aug 2025
Description
AllSaints captures a distinct summer aesthetic for their Festival Season Summer 2025 campaign. Photographed by Cara Johnson, the series moves between urban architecture and coastal landscapes to highlight the brand's latest seasonal apparel, featuring model Vitoria Mota. The imagery channels a relaxed, contemporary mood through the use of natural light and golden hour warmth. Technical execution leans into editorial styles, ranging from clean, sunlit city street portraiture to high-contrast night photography using flash to define textures and silhouettes.
Style
Editorial, Vertical, Warm
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black
Context
Advertising Campaign
Associated creatives
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