Alice + Olivia: Alice and olivia summer 2025
Brand
Date
Jun 2025
Description
Alice + Olivia's Summer 2025 campaign channels a bright, Mediterranean-inspired aesthetic, centering on saturated colors and floral patterns. Captured by photographer Ben Ritter, the fashion editorial features model Aqua Parios and fellow talent in a series of studio portraits defined by clean lighting and playful citrus-themed props. Styling by Sofia Karvela highlights tailored silhouettes and satin dresses, while hair styling by Jessi Butterfield complements the polished, editorial look. The campaign leans into a vibrant color palette, utilizing yellow and blue backdrops to anchor the seasonal collection.
Style
Vertical, Clean, Editorial
Industries
Color
Royal Blue
Background
Set-dressed
Context
Advertising Campaign
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