Alessandra Rich

Nov 2024

The Alessandra Rich Spring/Summer 2025 campaign presents a series of editorial portraits that lean into a refined, domestic aesthetic. Captured by photographer Alessandro Furchino Capria, the collection is defined by its use of soft natural light, which highlights the structural details of the garments and the clean, architectural lines of the setting. Fashion direction by Laëtitia Gimenez Adam grounds the collection in a balance of classic elegance and contemporary polish. The imagery utilises a warm, editorial approach to showcase textures ranging from delicate lace trims and shimmering knits to structured wools and button-adorned tailoring. Featuring models Dobi Mazurek, Fatou Kebbeh, Lara Spoth, and Wenqing Liu, the campaign was completed with hair styling by Shiori Takahashi and makeup by Vassilis Theotokis.

Editorial, Vertical, Clean

Natural light

Luxury Fashion Houses

Living Room

Lookbook