Agronod
Brand Identity







Sep 2024
The brand identity for Agronod, developed by EY Doberman, establishes a cohesive visual language for the technology sector. The project employs a minimalist approach, featuring a distinct lowercase wordmark and a geometric graphic system that integrates fluid forms with structured vector lines. The visual identity balances technical data visualization with organic agricultural imagery, utilizing a consistent palette of mustard yellow, deep blue, and green. Applications range from digital UI interfaces and mobile app assets to environmental graphics, including outdoor posters and merchandise. Techniques such as clear typography and geometric alignments anchor the system, emphasizing a clean, contemporary aesthetic. The design relies on high-contrast compositions and natural motifs to communicate the brand's function within the agricultural technology space.
Commercial, Clean, Horizontal, Graphic
Typography
Brand Film / Corporate Video, Advertising Campaign