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Aerie: Real Voices

Brand
Date

Dec 2025

Description

Aerie's Real Voices campaign explores themes of authenticity and personal identity through a series of candid reflections from a diverse group of creators. The project focuses on individual experiences spanning motherhood, music, and self-care. The film utilizes a live-action technique, moving between outdoor coastal settings, urban environments, and intimate indoor spaces. Captured with natural lighting, the work leans into a lifestyle aesthetic that emphasizes unscripted expressions and interactions. Sound design and original music for the production were provided by MAS-Music and Strategy.

Style

Lifestyle, Horizontal, Action, Clean

Context

Advertising Campaign, Brand Film / Corporate Video

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