Aerie: Holiday Anthem 2018
Brand
Date
Dec 2025
Description
Aerie explores seasonal travel and companionship in the Holiday Anthem 2018 campaign. This commercial video follows a group of young women on a winter excursion, moving from historic railway platforms to pastoral landscapes filled with rolling hills and reindeer herds. Captured through live-action footage, the work leans into a nostalgic, analogue-film aesthetic. Warm, clean natural lighting emphasizes the texture of seasonal knitwear and tartan apparel as the ensemble interacts against quiet, picturesque vistas. Sound design and music by MAS-Music and Strategy provide an atmospheric backdrop to the film's unfolding journey.
Style
Horizontal, Commercial, Warm, Nostalgic
Techniques
Analogue / film
Industries
Color
Forest Green
Navy
Nude / Sand
Background
Road
Context
TVC / TV Commercial
Associated creatives
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