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Adobe Adobe Consonant Brand Refresh 2024

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Adobe updates its visual identity with the Consonant brand refresh, a project executed by agency ThinkingBox. The motion graphics showcase a series of dynamic geometric shapes and colorful patterns that shift through various circular and star-like forms. Utilizing clean vector styling, the animation leans into a high-contrast aesthetic by setting vibrant orange, green, blue, pink, and white elements against a stark black background. The sequence emphasizes smooth transitions and rhythmic pacing, concluding with the reveal of the updated Adobe Consonant logo mark.

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