Zimmermann Resort 2024 Ad Campaign 2023

Description

This advertising campaign image for Zimmermann's Resort 2024 collection was photographed by Benny Horne in Atrani, Italy, with art direction by Gabriel Hackworthy and styling by Romy Frydman. Model Barbara Valente descends stone steps along an ornate concrete balustrade overlooking a coastal expanse of blue sea and hazy mountain peaks. She wears a lightweight, belted midi dress featuring an intricate blue and white paisley or bandana pattern, paired with dark flat sandals. Natural sunlight casts soft shadows across the stone steps, highlighting the texture of the historic architecture and the motion of her hair in the breeze. Hair styling by James Rowe and makeup by Jodie Boland complete the look for the casting directed by Anita Bitton.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Bridge

Context

Advertising Campaign