Zara Zara Sea Walk 2024

Description

Model Marjan Jonkman reclines on a neutral cushioned sun lounger alongside a poolside setting for the Zara Sea Walk project. She wears a pale butter-yellow sleeveless dress while supporting a young toddler sitting atop her waist, who is dressed in a light cream crochet knit top. The scene is illuminated by warm, direct natural sunlight casting soft shadows on the warm terracotta patio tiles adjacent to deep blue pool water. The composition captures an intimate and relaxed summer atmosphere with soft tonal grading.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Outdoor Pool

Context

Advertising Campaign