Brand
ProjectZARA MAN S/S 24

Zara ZARA MAN S/S 24 2024
Associated creatives
Tags
Description
This fashion editorial campaign image for Zara Man S/S 24 features model Habib Masovic posing outdoors, leaning against a large, textured tree trunk. He wears a contemporary white sleeveless utility vest and matching white trousers, paired with dark footwear. The scene is captured with natural ambient lighting, highlighting the organic textures of the bark, surrounding foliage, and earthy ground. The composition creates a relaxed yet structured mood, styled by Salvador Cosio with hair by Erol Karadağ and photography by Sebastien Zanella.
Style
Editorial, Vertical, Earthy, Raw
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Pure White (70%)
Jet Black (30%)
Background
Forest
Context
Advertising Campaign, Lookbook
