Brand
ProjectZARA MAN 2024: SPRING LINEN

Zara ZARA MAN 2024: SPRING LINEN 2024
Associated creatives
Tags
Description
Captured for the Zara Man Spring Linen 2024 campaign, photographer Daniel Archer frames model Badhiel Lony Nyang positioned within an expansive carved stone quarry setting designed by Thomas Bird. The model is styled in a minimalist all-black outfit consisting of a sleeveless tank top, matching tailored trousers, a dark belt, and a bucket hat. Soft, diffused daylight highlights the rough-hewn texture of the limestone walls and stepped blocks surrounding the lone figure. The wide composition balances monumental earthen architectural elements with quiet fashion portraiture.
Style
Editorial, Horizontal, Earthy, Minimalist
Techniques
Natural light
Industries
Menswear
Color
Jet Black (100%)
Background
Public Square, Stone Texture
Context
Advertising Campaign

