Brand
Projectzaraman beachwear

Zara zaraman beachwear 2026
Associated creatives
Tags
Description
This close-up campaign portrait for Zara Man beachwear features model Francesco Ruggiero photographed by Eddie Wrey under the creative direction of Alba Vicario. The tight framing focuses on the upper face of a man wearing dark sunglasses, with wet hair clinging to his forehead and water droplets catching the light. Warm golden light from a low sun edge-highlights his features against a blurred outdoor coastal background under a sunset sky. The composition employs a shallow depth of field, accentuating texture and creating an intimate mood.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Natural light
Industries
High Street Fashion
Background
Sunset Sky
Context
Advertising Campaign

