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Brand
Zara
ProjectLondon Walkaround
Man with dreadlocks wearing a navy patterned shirt and cream long sleeves leaning on a car outside a brick building.

Zara London Walkaround 2024

Associated creatives

Harrison Boyce
Harrison BoycePhotographer
Alba Vicario
Alba VicarioFashion Editor/Stylist
Paul Drozdowski
Paul DrozdowskiRetoucher
Nicolas Yoshi
Nicolas YoshiModel
Souleymane Sacko
Souleymane SackoModel

Tags

souleymane sackoblack man leaning on carblack manman leaning on carnavy patterned overshirtnavy overshirtcream long sleeve shirt

Description

Model Souleymane Sacko poses with arms folded across the top of a vehicle in an outdoor street setting for Zara's London Walkaround campaign. Photographed by Harrison Boyce with styling by Alba Vicario, the subject wears a dark patterned navy collared overshirt over cream sleeves and a dark neck scarf. A red brick residential building with multi-pane bay windows and an iron fence forms the softly blurred background, illuminated by soft natural daylight.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Navy (40%)
Cream (30%)
Off-Black (20%)

Background

Residential Building

Context

Advertising Campaign