Zara Zara Holiday 2024 Collection 2024

Description

This fashion campaign portrait for the Zara Holiday 2024 collection features a male model styled in a white short-sleeve shirt, matching shorts, and dark sandals. The subject stands against a deeply saturated, monochromatic dark red studio background while carrying a large light-toned garment bag over one shoulder. The composition is clean and vertical, highlighting the textured apparel against the dramatic colored environment. Gus&Lo photographed the campaign, with fashion styling by Alba Vicario, hair styling by Oscar Buitrago, and set design by Alexis Ocón.

Style

Vertical, Commercial, Moody, Clean

Industries

High Street Fashion

Color

Background

Set-dressed

Context

Advertising Campaign