BrandZara
ProjectATHLETICZ CLIMBING

Zara ATHLETICZ CLIMBING 2026
Associated creatives
Tags
Description
A black and white outdoor photograph featuring model Nicolas Yoshi navigating a rocky shoreline while carrying climbing equipment. Draped over his shoulder is a thick, coiled climbing rope, while his hand holds a climbing harness attached with gear. He wears rectangular eyeglasses, a casual sleeveless top, and frayed shorts. Behind him, calm dark water sits at the base of a textured, stratified rock cliff with a visible waterfall in the distance. The shot utilizes natural daylight, emphasizing strong contrast and tactile stone textures.
Style
Editorial, Vertical, Monochrome, Raw
Techniques
Natural light
Industries
Outdoor & Performance Apparel
Color
Medium Grey (50%)
Light Grey (30%)
Charcoal (20%)
Background
Lake
Context
Advertising Campaign

