Brand

Zara A TIME OF BEGINNINGS Holiday 2024 2024
Associated creatives
Tags
Description
This black-and-white image from Zara's A Time Of Beginnings Holiday 2024 campaign, photographed by James Brodribb with creative direction by Gorka Sorozabal, captures an atmospheric gathering. A diverse group of people are seated along a long, elegantly set dining table featuring delicate floral arrangements in slender glass vases. Their reflections shimmer across a glossy, dark tabletop surface, adding depth and symmetry to the composition. The moody, low-key lighting accentuates the dramatic shadows and the dark attire of the participants, creating an intimate and cinematic tone.
Style
Editorial, Horizontal, Cinematic, Monochrome, Gritty
Techniques
Analogue / film, Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (60%)
Pure White (40%)
Background
Set-dressed
Context
Advertising Campaign


