BrandZalando
ProjectWhat do I wear
Zalando What do I wear 2026
Associated creatives
Tags
Description
This campaign image for Zalando titled "What do I wear" was photographed by Rosie Marks with fashion styling by Elena Mottola. The scene features a large, diverse group of people posed together in a domestic living room interior with patterned wallpaper and a green sofa. The ensemble includes figures dressed in varied contemporary apparel, interacting casually across the composition while large white typography bearing the Zalando brand name spans the top of the frame. Additional credits include contributions from Oli Green and Tish Weinstock.
Style
Editorial, Lifestyle, Horizontal, Clean
Techniques
Analogue / film
Industries
High Street Fashion
Color
Navy (30%)
Pure White (30%)
Forest Green (20%)
Background
Living Room
Context
Advertising Campaign