Zalando Monochromatic 2026

Description

This portrait for the Zalando Monochromatic campaign features a young man posing while leaning against a dark wooden step ladder. He is dressed in an oversized charcoal grey tailored suit jacket and matching trousers, paired with a dark shirt and tie. The background consists of a textured, neutral canvas installation against a distressed concrete floor. The lighting is soft and directional, creating a subdued, minimalist atmosphere.

Style

Editorial, Vertical, Desaturated, Minimalist

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

Fabric Texture

Context

Advertising Campaign