Zalando Fortune 2025

About

This commercial video for Zalando's Fortune project, created by Wieden+Kennedy Amsterdam and produced by Zauberberg Productions, captures a vibrant nightlife scene inside a crowded club. A woman wearing a black dress with thin straps and metallic hoop earrings dances closely face-to-face with a man in a grey suit jacket. The dimly lit venue features shimmering tinsel curtains in the background, creating a moody atmosphere with dynamic low-key lighting and energetic crowd movement. Text overlays appear on screen asking 'What do I wear to catch feelings?' before the pair kiss. The video blends cinematic style with rhythmic editing and sound design by Marsheen, 750mph, and Tracks and Fields.