Brand Identity 2019

Description

This image features an exhibition poster for Yoko Ono pasted onto a wooden construction hoarding exterior. The white poster displays prominent black serif typography with interlocking circular letterforms forming the name Yoko, alongside smaller exhibition details and dates. The wooden hoarding exhibits a natural grain texture with vertical panels meeting at an angled corner. Natural daylight illuminates the scene, highlighting the subtle creases and paper texture of the poster against the raw plywood surface.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography, Natural light

Color

Background

Construction Site

Context

Advertising Campaign, Event / PR