BrandWilson Padel
ProjectBrand Identity

Wilson Padel Brand Identity 2025
Associated creatives
Tags
Description
This brand identity piece features a four-panel composition displaying a female athlete in athletic sportswear holding a padel racket in various dynamic poses. The imagery employs a high-contrast monochromatic color grading with inverted tones and stark lighting accents, punctuated by vertical red graphical text elements down the center. Designed by Codea Studio for Wilson Padel, the visual presentation combines clean studio framing with graphic design layouts to showcase sports apparel and equipment.
Style
Editorial, Vertical, Clean, Minimalist
Techniques
Typography, UI illustration
Industries
Outdoor & Adventure Sports
Color
Pure White (50%)
Jet Black (40%)
Crimson (10%)
Background
White Seamless
Context
Advertising Campaign