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BrandZara
ProjectWilly Chavarria para Zara 2026 Campaign
Black man wearing a black tank top and white shorts holding a dark bag against a white backdrop for Zara

Zara Willy Chavarria para Zara 2026 Campaign 2026

Associated creatives

Willy Chavarria
Willy ChavarriaDesigner
Glen Luchford
Glen LuchfordPhotographer
Alberto Guerra
Alberto GuerraActor
Carla Pereira
Carla PereiraModel
Christy Turlington
Christy TurlingtonModel
Halid Nuhu
Halid NuhuModel

Tags

black man in tank topblack manman in tank topblack tank toptank topwhite shortsshortssilver necklacessilver necklacenecklaceblack bagleather bag

Description

This black and white studio portrait features a Black male model captured for the Willy Chavarria para Zara 2026 campaign. He wears a fitted black tank top paired with light-coloured shorts, layered silver necklaces, and holds a dark leather bag in his left hand. Photographed by Glen Luchford, the shot is set against a clean white seamless background with high-contrast studio lighting that accentuates the subject's form and sharp details.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Low-key / chiaroscuro

Industries

Designer Fashion

Color

Jet Black (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign