Wendy's Boomerbook - Wendy's 2022
About
This video piece for the Wendy's Boomerbook project highlights the fast food brand's humorous social media history and digital activations. The montage features broadcast news segments, animated character clips, real Twitter exchange screenshots, and retro computer interfaces. Fast-paced editing and dynamic text overlays drive the narrative forward. The visual style blends broadcast television footage with internet culture aesthetics and nostalgic UI elements.
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Background
Solid Colour
Context
Advertising Campaign