New York Lottery Wanna Go for a Walk 2022

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This commercial video for the New York Lottery project titled Wanna Go for a Walk features dogs performing as musicians and sound engineers in a dimly lit studio. Various scenes show dogs wearing headphones and sunglasses while operating audio mixing consoles, drum pads, and microphones. The warm-toned interior includes vintage recording gear, reel-to-reel tape decks, and sound-absorbing wall panels. McCann North America served as the creative agency, with production and post-production contributions from JSM Music, Craft, and Whitehouse Post - US.