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ProjectParamount+

NFL, Visa Paramount+ 2023

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Description

This commercial video for Visa highlights community commerce and small business support through a sequence of warm, everyday interactions. Customers make purchases at local establishments, utilizing various contactless payment methods including mobile phones and wristbands. Post-production and visual effects work was handled by Stuck in Motion. The narrative cuts across multiple retail environments, showcasing diverse shoppers and local store owners in natural, brightly lit settings.