Brand
ProjectIt Girl Dressing 2026

Victoria's Secret It Girl Dressing 2026 2026
Associated creatives
Tags
Description
Captured by photographer Zoey Grossman for the Victoria's Secret It Girl Dressing 2026 campaign, model and talent Hailey Bieber reclines on a neatly made hotel bed in a warm-toned bedroom interior. Styled by Gabriella Karefa-Johnson, she wears a burgundy lingerie set featuring a matching bra and brief while holding a small cup with a green beverage. The lighting is soft and ambient, highlighting natural textures and the clean wooden headboard of the bed with a wall-mounted reading lamp in the background. The composition features a vertical aspect ratio with intimate framing, capturing a relaxed editorial atmosphere.


