Versace La Vacanza 2025 Ad Campaign 2025

Description

This commercial campaign image for Versace features a model reclining in shallow turquoise water. The subject wears a form-fitting white dress with a high side slit and a gold chain belt, complemented by delicate jewelry. The background consists of vibrant blue and green geometric ceramic tiles lining the pool edge. The lighting is bright and natural, highlighting the reflective water surface and creating a serene, sun-drenched atmosphere. Zoë Ghertner captured the photograph as part of the La Vacanza 2025 ad campaign, with hair styling by Tamara McNaughton, makeup by Dick Page, manicures by Sojin Oh, and set design by Spencer Vrooman.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Outdoor Pool

Context

Advertising Campaign