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BrandVersace
Project'Icons' 2023 Ad Campaign
Asian woman wearing a black leather coat and holding a black handbag against a bright white background

Versace 'Icons' 2023 Ad Campaign 2023

Associated creatives

Donatella Versace
Donatella VersaceVersace Creative Director
Mert Alas & Marcus Piggott
Mert Alas & Marcus PiggottPhotographer
Anne Hathaway
Anne HathawayTalent
Chris Lee
Chris LeeTalent
Jacob K
Jacob KStylist
Orlando Pita
Orlando PitaHair
Orlando Pita
Orlando PitaMakeup
Happy Massee
Happy MasseeSet Designer

Tags

asian woman in black leather coatasian womanwoman in black leather coatblack leather coatleather coatblack handbagembossed leather handbag

Description

This image from the Versace Icons 2023 ad campaign features an Asian woman posing against a clean white seamless background. She wears a structured black leather coat with a matching thin belt featuring gold hardware, and holds a black embossed leather handbag with a gold clasp. Her dark hair is styled sleekly and straight, complemented by sharp eyeliner and a direct, serious expression. The lighting is bright and even, highlighting the glossy textures of the leather apparel and accessories.

Style

Vertical, Commercial, Clean, Polished

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (90%)
Gold (10%)

Background

White Seamless

Context

Advertising Campaign