Van Heusen Van Heusen F/W 25 Campaign 2025

Description

This portrait from the Van Heusen F/W 25 campaign features a male model standing centrally on a busy city sidewalk. He wears a grey knit sweater with horizontal stripes, dark trousers, and dark loafers, carrying a backpack over one shoulder. The surrounding urban background shows classic architecture and a bridge structure, with pedestrians passing by captured in motion blur to create a sense of dynamic city life. The photograph was captured by James Macari with styling by Michela Buratti and modelling by Juhyung Kang and Oli Lacey.

Style

Editorial, Vertical, Cinematic, Clean

Techniques

Long exposure, Natural light

Industries

High Street Fashion

Color

Background

Street

Context

Advertising Campaign