Van Heusen Van Heusen F/W 25 Campaign 2025

Description

A male model stands outdoors leaning against a massive, dark architectural stone wall during the Van Heusen F/W 25 campaign, captured by photographer James Macari. He wears a fitted grey short-sleeve crewneck sweater, grey trousers, and a dark belt, accessorized with a wristwatch. In one hand, he holds a disposable paper coffee cup with a lid. The lighting is directional and moody, casting strong highlights and deep shadows across his face and attire, with styling by Michela Buratti.

Style

Editorial, Horizontal, Moody, Clean

Techniques

Analogue / film

Industries

Menswear

Color

Background

Stone Texture

Context

Advertising Campaign