Brand
ProjectBrand Identity

Usonia Wine Brand Identity 2024
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Description
This graphic design project by Elana Schlenker showcases a vibrant brand identity for Usonia Wine. The label features playful, retro-inspired typography with bold curved lettering against colorful gradients of pink, yellow, blue, and green. An illustrative serpent surrounded by stylized floral elements anchors the lower left panel, while clear product information and government warnings are neatly integrated into the layout. The piece utilizes a textured, screen-printed aesthetic with warm color transitions and whimsical detailing.