Brand
ProjectBrand Identity

Usai Brand Identity 2024
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This product photography piece for Usai showcases minimalist tea packaging as part of a comprehensive brand identity project. Black and white rectangular boxes are arranged neatly across a light surface beneath elegantly curving sheets of textured white paper. A smooth brown spherical object sits amongst the boxes, adding a subtle tactile contrast to the composition. The clean lighting highlights the debossed typography and fine textures on the packaging materials. Photography by Josh Harvey with packaging by Porter Packaging.