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  • 'Underwear 2.0' 2024 Ad Campaign 2024 - image 652130
BrandJordanluca
Project'Underwear 2.0' 2024 Ad Campaign
Man lying on a white mattress, wearing grey Jordan underwear, with white block wall background. The scene is softly illuminated.

Jordanluca 'Underwear 2.0' 2024 Ad Campaign 2024

Associated creatives

Jordan Bowen & Luca Marchetto
Jordan Bowen & Luca MarchettoJordanluca Creative Directors
IMM Agency Group
IMM Agency GroupAgency
Paolo Colaiocco
Paolo ColaioccoPhotographer
Eric Brain
Eric BrainArt Director
Jamie Yates
Jamie YatesModels
Tytiah Blake
Tytiah BlakeCasting Director
Unit C
Unit CCasting Director

Tags

adult malemattressunderwearlying down

Description

A man lies curled on a white mattress against a white block wall. He is positioned at an angle, showing his back. He is wearing grey underwear with a white waistband that features the word 'JORDAN' printed on it. The scene is softly lit, creating a gentle mood. The mattress has a subtle tufted pattern. The white cinderblock wall has horizontal lines. The man has a shaved head.