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  • 'Underwear 2.0' 2024 Ad Campaign 2024 - image 652112
BrandJordanluca
Project'Underwear 2.0' 2024 Ad Campaign
Adult male in underwear poses on a silver hand truck in a photo studio with bright lighting and visible shadows, close-up shot.

Jordanluca 'Underwear 2.0' 2024 Ad Campaign 2024

Associated creatives

Jordan Bowen & Luca Marchetto
Jordan Bowen & Luca MarchettoJordanluca Creative Directors
IMM Agency Group
IMM Agency GroupAgency
Paolo Colaiocco
Paolo ColaioccoPhotographer
Eric Brain
Eric BrainArt Director
Jamie Yates
Jamie YatesModels
Tytiah Blake
Tytiah BlakeCasting Director
Unit C
Unit CCasting Director

Tags

adult maleunderwearhand truckphoto studioindoorwhite socks

Description

A fair-skinned adult male is the primary focus of the image, lying on a silver hand truck. He is wearing black branded underwear and white socks. The setting is likely a photo studio, with bright, even lighting casting distinct shadows on the white walls. The composition is a close-up shot, focusing on the man's physique and attire. The hand truck shows signs of wear and tear, with a dirty wooden surface. The man's pose is relaxed, with one arm extended. The lighting creates a clean and sharp visual aesthetic. The overall mood is controlled and deliberate, typical of a studio fashion or fitness shoot.