Brand
ProjectReal Tough
Under Armour Real Tough 2023
Associated creatives
Tags
Description
This sports training video for the Under Armour Real Tough project showcases athletes pushing their physical limits across various intense workout environments. The footage cuts between gym interiors, indoor tracks, and large sports arenas, highlighting heavy weightlifting, hurdle jumping, sand rope training, and basketball drills. The visual style features moody lighting, dramatic color grading, and close-up sequences capturing the focus and exertion of the competitors. DOMO provided production for the campaign.