Ulla Johnson ULLA eau de parfum 2026

Description

This campaign image for Ulla Johnson's Ulla eau de parfum, photographed by Julia Noni with creative direction by Margot Populaire, features a model wearing a voluminous, layered ruffle dress. The scene is set in a sunlit pine forest, capturing a dynamic outdoor atmosphere with natural lighting filtering through the trees. Fashion styling was led by April Hughes, with hair by Diego Da Silva and makeup by Siddhartha Simone. The composition emphasizes movement and texture against the earthy woodland backdrop.

Style

Editorial, Horizontal, Warm, Grainy

Techniques

Natural light

Industries

Fragrance

Color

Background

Forest

Context

Advertising Campaign