Ulla Johnson Puglia 2026

Description

This campaign image for Ulla Johnson's Puglia project features a female model seated gracefully on a weathered wooden bench outdoors. She is dressed in a short-sleeved denim dress paired with delicate lace-up sandals and a woven tan leather crossbody bag resting beside her. The sun casts sharp, diagonal shadows across the scene, highlighting the textures of the wooden bench and the distressed stone wall behind her. Natural light illuminates the composition, creating a warm, sun-drenched atmosphere characteristic of Mediterranean outdoor locations. Photographed by Julia Noni with styling by April Hughes, the image captures a relaxed yet polished resort aesthetic.

Style

Vertical, Commercial, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Background

House

Context

Advertising Campaign, Lookbook