BrandUgg
ProjectUGG Social Campaign FW26

Ugg UGG Social Campaign FW26 2026
Associated creatives
Tags
Description
Captured for the Ugg FW26 social campaign directed by Ava Nirui and photographed by Hanna Moon, this image features a woman with vibrant pink hair seated in the open driver's seat of an airbrushed pink convertible sports car. She is styled by Zara Mirkin in a white camisole top, reddish shorts, white socks, and classic pink Ugg ankle boots. Natural daytime lighting highlights the glossy finish of the vehicle exterior and interior trim against an asphalt driveway. The composition embodies a playful, Y2K-inspired streetwear aesthetic.
Style
Vertical, Commercial, Y2K
Techniques
Natural light
Industries
Footwear
Color
Dusty Rose (50%)
Off-White (30%)
Background
Road
Context
Advertising Campaign

