Uber Uber Moms 2019
Associated creatives
Tags
Description
This commercial video for Uber titled Uber Moms features an older female driver named Shelly sharing personal reflections while driving at night. Interspersed throughout the narrative are archival family photographs illustrating her life as a mother and her three daughters. The moody, dimly lit interior shots of the car contrast with warm vintage portraits, capturing a touching and personal story about family and driving. The production by Zulu Alpha Kilo combines narrative live-action footage with sentimental photographic history.