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Brand
TSB Lloyds
ProjectCurrent Account

TSB Lloyds Current Account 2025

Associated creatives

Studio AKA
Studio AKAProduction
RKCR/Y&R
RKCR/Y&RAgency / Creative
Chernin
CherninMusic / Sound

Tags

animated characters walkinganimated characterscharacters walkinganimated commercial3d animation

Description

This animated video commercial created for TSB Lloyds features stylized 3D characters walking through an urban environment, boarding a train, and commuting through a bustling city. The animation utilizes a vibrant color palette with prominent blue and green tones reflecting the brand identity. Produced by Studio AKA with agency RKCR Y&R and sound design by Chernin, the piece promotes the Current Account offering through engaging character animation and cinematic cityscapes.