Justin Woo, Creative Director, Sydney

Description

This campaign image for Tommy Hilfiger titled Australia Summer24, photographed by Justin Woo, features three models aboard a wooden sailboat. In the foreground, a woman wears a red patterned strap top while seated near the bow. A man in a bright red polo shirt and dark trousers sits beside her, wearing a wrist watch, while a second man in a white linen shirt is positioned further back near the rigging. The natural outdoor lighting illuminates the scene under a clear sky with the open ocean visible in the background. The composition captures a relaxed, summery aesthetic characteristic of lifestyle apparel advertising.

Style

Lifestyle, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Ocean

Context

Advertising Campaign