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Brand
Tommy Hilfiger
Project47 Caps for Tommy
Group of diverse models wearing baseball caps and casual apparel for Tommy Hilfiger campaign

Tommy Hilfiger 47 Caps for Tommy 2025

Associated creatives

Petros
PetrosPhotographer
Imruh Asha
Imruh AshaFashion Director
Diego Da Silva
Diego Da SilvaHair Stylist
Maki Ryoke
Maki RyokeMakeup Artist
Cicek Yusuf
Cicek YusufCasting Director
Daeshawn Montgomery
Daeshawn MontgomeryModel

Tags

group of modelsgroup of diverse modelsmodels wearing baseball capsbaseball capsbasketballmodel holding basketball

Description

This fashion campaign image for Tommy Hilfiger titled 47 Caps features a group of diverse models posing together outdoors in casual sportswear and outerwear. Captured by photographer Petros with fashion direction by Imruh Asha, the composition highlights a vibrant group energy with subjects wearing branded baseball caps, striped tops, and varsity-inspired jackets. One model in the foreground holds a basketball, adding an energetic athletic motif to the scene. The natural lighting and candid expressions create an approachable, youth-culture aesthetic aligned with the brand identity.

Style

Editorial, Vertical, Warm, Retro

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (40%)
Crimson (30%)
Pure White (30%)

Background

White Seamless

Context

Advertising Campaign