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BrandToday
ProjectBrand Identity
Stacks of branded Today business cards and promotional flyers with typographic layouts on light grey background

Today Brand Identity 2017

Associated creatives

Accept & Proceed
Accept & ProceedGraphic Design

Tags

brand identity collateralbrand identitypromotional flyerspromotional cardsgraphic designToday brand identityToday brand

Description

This graphic design project showcases brand identity collateral for Today, presented as neat stacks of promotional cards and flyers arranged on a neutral light grey surface. The collateral features clean minimalist typography, distinct black-and-white icon grids, bold gradient blocks transitioning from red to purple, and a prominent brand signature. The clean studio lighting highlights the paper texture and matte finish of the printed materials, emphasizing precise graphic layout and contemporary design standards.

Style

Horizontal, Commercial, Clean, Minimalist, Graphic

Techniques

Typography, Screen print / silkscreen

Industries

Apps & Digital Platforms

Color

Medium Grey (50%)
Pure White (50%)

Background

Grey Seamless

Context

Advertising Campaign