BrandToday
ProjectBrand Identity

Today Brand Identity 2017
Associated creatives
Tags
Description
An architectural exterior shot showcasing the brand identity for Today, featuring a modern building corner clad in dark brick and dark panels. A distinctive square light fixture mounted on the corner glows with vibrant pink and blue illumination. Below a minimalist dark overhang, the storefront features discreet signage bearing the brand name. A paved sidewalk runs along the side of the building, with a portion of a parked car visible in the foreground.
Style
Horizontal, Cinematic, Neon, Clean
Techniques
Natural light
Color
Jet Black (50%)
Magenta (30%)
Sky Blue (20%)
Background
Street
Context
Advertising Campaign