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  • ·Theory Spring 2026 fashion campaign editorial
BrandTheory
ProjectSpring 2026
Model seated on a chair wearing a grey sweater with another tied over shoulders and white trousers against a white wall.

Theory Spring 2026 2026

Associated creatives

Stefano Ortega
Stefano OrtegaPhotographer
Tonne Goodman
Tonne GoodmanFashion Editor/Stylist
Edward Lampley
Edward LampleyHair Stylist
Fulvia Farolfi
Fulvia FarolfiMakeup Artist
Greta Hofer
Greta HoferModel

Tags

model seated on chairmodel seatedseated modelwoman in grey sweatergrey sweaterwhite trouserswoman in white trousers

Description

This fashion campaign image for Theory Spring 2026 features model Greta Hofer seated on a minimalist metal chair against a plain white studio background. She wears a light grey crewneck sweater with a matching sweater casually draped and tied across her shoulders, paired with loose-fitting white trousers. Her look is completed with patterned slides. The clean studio composition highlights the modern, relaxed tailoring of the collection through crisp lighting and a neutral color palette.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Off-White (50%)
Light Grey (50%)

Background

White Seamless

Context

Advertising Campaign