Carhartt The Roots | Carhartt Making Of 2025

About

This behind-the-scenes video captures the complex production process of The Roots campaign for Carhartt. The footage showcases various crew members operating heavy film equipment, including camera cranes, tracking dollies, large lighting rigs, and professional rigs on location and in studio environments. Aerial shots reveal large-scale set construction, urban street scenes, and expansive outdoor landscapes with mountains and green fields. The documentary-style video highlights the technical effort, scale, and collaboration involved in commercial production by RSA Films and Production Service.