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BrandThe Drop Store
ProjectBrand Identity
Grey product packaging for The Drop Store featuring bold typography, nutrition facts, and accent labels in orange and blue.

The Drop Store Brand Identity 2023

Associated creatives

PLANT
PLANTGraphic Design
Leandro Beltran
Leandro Beltran3D

Tags

product packagingpackaging designpotato packagingproduct labelbrand identity

Description

This project features brand identity and packaging design for The Drop Store created by PLANT and Leandro Beltran. The packaging utilizes a dark grey backdrop with clean white typography displaying product details, weight specifications, nutrition facts, and graphic icons. Accents include a vibrant orange sticker on the left panel and a blue security seal label. The design balances informative text layouts with minimalist aesthetic precision.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Vector

Industries

CPG / Packaged Food

Color

Charcoal (70%)
Pure White (20%)

Background

Grey Seamless

Context

E-commerce / Product